Beyond The Farthest Star | Entertainment Campaign

by ben / September 21, 2011 at 12:09 pm / Featured / no responses

BEYOND THE FARTHEST STAR is an independent uniquely-inspiring story on film. It stars Renee O’Connor (Xena, Boogeyman 2), Barry Corbin (No Country for Old Men, Northern Exposure), Todd Terry (Arlington Road, Breaking Bad) and Cherami Leigh (Friday Night Lights, Fast Food Nation). RC works with the producers of the film from inception to casting and production to release. Set to release in late 2011 and into 2012, the film requires a grass root effort from fans. RC works social networks such as Facebook &Twitter, blogs, fan video and the main website to develop a strong fan base with continual communication. RC networks with news media through press releases and contacts for internet buzz, articles and media coverage. Through filming, Robinson secures several onset interviews with media. Through post-production, Robinson utilizes video, contests and news to release updates to a growing fan base. Utilizing connections, RC cultivated a novelization of the film through best-selling fiction authors, Bodie and Brock Thoene. Through presentations and negotiation, Zondervan/HarperCollins is obtained as publisher for the novel, e-book and audio book. The novel is now available through major booksellers such as Amazon.com. RC works with presentations to distributors in order to acquire various forms of distribution for the film. In addition, Robinson establishes market connections to specific groups with targeted materials and arranges screenings to various demographics. Marketing will continue through theatrical release of the film.

[Show as slideshow]

[View with PicLens]